Snapchat to focus on Stories and camera at partner summit
At its first Snap Partner Summit this week in Los Angeles,Snapchat已经准备好讨论扩大对其摄像头和增强现实功能的访问。这一举措将使更多的应用程序开发人员能够利用Snapchat的专有技术。
CEO Evan Spiegel and his co-founder Bobby Murphy are set to take the stage on Thursday at the marquee event to outline the priorities for the year ahead.
“历史上，作为一家公司，快照非常封闭，”索菲亚多明格斯说，首席执行官，增强现实平台和Snapchat合作伙伴。"This is the first big event where Evan and Bobby will take the stage as keynote speakers.It's really important for them to step up and be more open about what Snap is working on."
在过去的一年中，SNAP与许多开发商密切合作，包括火绒，Twitch,Giphy,Postmates and Pandora.In fact,Tinder is working to integrate Snapchat Stories into its app,according to partners familiar with the plans,以匿名身份发言的人。
Snapchat宣布自己是一家相机公司，但是，到现在为止，这是一个抽象的概念。所以，what does it mean for a social media app that enables users to share fleeting videos to identify as a camera company?The partner summit will likely help clear that up.
Snapchat预计将为其摄像头引入新的地方，使其能够在自己的应用程序之外生活。As on the desktop version of Twitch,Snapchat可以扩大对移动开发者的访问，too.这样应用程序就可以利用它的增强现实。
Snapchat will unveil its gaming platform at the summit,according to来自切达的报告.Snapchat has had its eyes on mobile games for a while,同样，with last year's introduction of Snappables,which are augmented reality games that run through the camera.
广告商已经在玩Snappable了，including King,the maker of Candy Crush.
上周，Snapchat showed its interest in gaming by partnering with Omlet Arcade,游戏流平台，which now has a show on Snapchat Discover.
“移动游戏显然是一个巨大的市场，”Jason Lee说，director of growth at Omlet Arcade.“我们看到Facebook通过游戏推动了早期增长，and it's a way to increase engagement."
"If you want to go into gaming,然后，流媒体是一个主要的组成部分，”李说。“许多大型游戏开发商对访问移动游戏方面的影响者感兴趣。”
On Wednesday,Snapchat showed users promotions via a livestream,这使得人们可以在应用程序中观看峰会。Snapchat已经尝试了实况视频，including during the Winter Olympics,但在允许任何人使用该应用程序时，它却轻而易举。
Snapchat has been developing programs to help Lens Creatorsmake money从他们与Lens Studio的合作中，the platform for building augmented reality experiences for the app.
创建者说将会有新的功能在Lens Studiothat make work easier and provide more tools for Lens Creators.例如，Snapchat的面部识别技术可以区分宠物和人类，so the animated filters can work on both.
It might not seem like much of an advancement,but that goes a long way when expanding the types of Lenses available.The Lens Creators will attend the summit and be able to meet with brands and developers to show off their work.
It's not a tech event without some gadgetry,and Snapchat could take this opportunity to update its line of glasses,叫眼镜。The glasses were first introduced in 2016 and haven't been a big seller,but the company has maintained a commitment toward building hardware.
Part of what has held back the technology is that the glasses are limited.A lot of tech companies,包括微软和苹果，are interested in augmented reality glasses,而Snapchat正引领着增强现实的发展。The trick is packing that into functional goggles.
If it unveils a Spectacles upgrade on Thursday,that means it is one step closer.